Monday Morning Fika: Staci Taylor from Lazy Day on Publishing Spanking Fiction

Today Governing Ana is proud to host Staci Taylor of Lazy Day Publishing for “Monday Morning Fika*”!  On select Mondays, we will sit down with a ttwd author or figure of the community to chat about topics such as books, love, electronic readers, and even biting!  Please welcome Staci!

*”Fika” is a Swedish term for enjoying coffee, tea, and sweets over conversation with friends.  It is a sacred tradition in many families, friends, and even workplaces, and it offers a chance to chat informally on a number of topics.  While “Fika” may refer specifically to the coffee, in practice it refers to the moment of community.  In this hectic world, it is nice to take a moment to stop, pause, and savor time getting to know a little more about each other.

For those of you who are regulars, you may recognize Lazy Day as a supporter of Spank or Treat.  I am proud to be a Lazy Day author and have signed two books (so far!) with them.  The Way Home (aka “Kat Book 1”) will be published in March 2013, and Simple Gifts (aka “the classical music DD story with Carene and Leila”) will be published in April 2013.  We have already chatted with three Lazy Day authors (Sue Lyndon, Alta Hensley and Armineh Ohanian), and today we get to hear from Staci Taylor herself.  Please pull up a chair and join us.

Hello, Staci!  Thank you for joining us for Fika today!  Staci, please tell us about Lazy Day.  How did you come up with the idea?  How did you choose the name?  What was your vision from the beginning for your company?

My business partner, Mark McConnell, and I have always been entrepreneurs. We own several businesses and were always looking for a great business idea. We came up with LazyDay Publishing because we thought the digital book was a fairly new concept that was gaining a huge amount of steam (back in 2010). We saw the potential there. Not only that, it seemed creative, fun and a great way to spend our day. Who doesn’t like to read for a living? 🙂

Our vision has always been about partnering with the author. They write the book, we publish the book. A 50/50 partnership. We saw that some publishers were only giving a 7% royalty to the authors and we didn’t feel that was the model we wanted to follow. So we offer 50%. We partner with our authors and work with them on every single part of the publishing process. We respect that the book is the author’s baby and we hold that with the highest respect. So far, it has been a great way of doing business.

The name came from the idea that there is nothing better than a lazy day with a good book. Plus, our goal is to retire someday and only have lazy days reading a good book that WE published.

Can you give us an overview of the types of books that you sell?  How many books have you published so far, and how often do you release a new one?  Do you ever sell print books, or is it e-books only?

We publish books in all genres (romance, erotica, mystery, thrillers, fantasy, sci-fi, young adult, gay/lesbian, memoirs, etc). We tend to be heavy on the romance and erotic romance, but open to all types of writing. We have published about 60 books so far. We publish an average of 4 books a month. All of our books are e-books and on occasion we will do print on demand, but our focus is the digital book.

How did you get into publishing spanking fiction?

When we were looking for our 25 Founding Authors to launch our business with, we came across Alta Hensley. Traditional Love was one of the original books we opened our doors with. She introduced us to Domestic Discipline, and at first we were really nervous as to how it would be received. We were pleasantly surprised when it became our number 1 best seller. Since then, we have brought on authors like Jade Cary, Liz Borino (M/M), Sue Lyndon and now you (F/F). We hope to continue to sign more authors who write in this spicy and fun genre. There are some amazing spanking authors out there that we would love to get our hands on. We also know there are some hidden gems just waiting for us to find and make them shine. We hope to continue publishing spanking fiction for years to come.

Have you had any difficulties or negative responses to publishing spanking books?

We haven’t, as a publisher. I know some of our spanking authors have gotten some negative reviews or feedback. But I think they also get a lot of positive comments to counter that. We wouldn’t care if we did. We stand behind the beliefs, the desires and the lifestyle.

Do you have any personal interest in spanking or spanking fiction?  If yes, do you mind telling us in what ways?  If no, does that make it difficult for you to work with those types of books?

I find that, if written correctly, spanking fiction can be very sensual and erotic. I really enjoy seeing how intimate those scenes can be. I also appreciate that it’s a genre that is very different than others. It really is its own category. Spanking fiction pushes the boundaries, which makes it very fun to be a part of.

Are there types of spanking fiction that you would not be willing to publish?  If so, what kinds?

We won’t publish incest or rape. So if we feel the spanking fiction involves either, it isn’t the right book for us. We also won’t publish a spanking fiction that doesn’t ring true. Now, that Domestic Discipline Contemporary Romance is making its own niche, we are seeing some writers that clearly don’t get it, and haven’t done their research. We want all our spanking fiction to be authentic.

One of the main concerns with publishing books that don’t fit neatly into certain pre-approved genres is the conventional wisdom that those books “won’t sell”.  How do you feel about this philosophy?  Are you ever concerned about taking a book that you think is good but may not have a ready-made reader market?

Well, obviously we want all of our books to sell. But a perfect example would be Alta Hensley’s book. If we didn’t take a chance on a genre that we knew nothing about, we wouldn’t have had such a huge hit on our hands. Not all our books sell like we thought they would, and in some cases books we were worried about, blow us away in sales. We want a good story that pulls a reader in…regardless of the genre. We aren’t afraid to take a chance on a well told story.

Is diversity in fiction important to you?  Do you look for a variety of books to publish, or do you choose solely on the quality of writing?

Quality of writing is number one. BUT we are always looking for diversity. We want to represent all sexualities, race, ideas, beliefs, and lifestyles. In our short two years of business, I feel we have done a pretty good job at that.

Your books are sold in epub files.  If someone is a Kindle or Nook user and buys a Lazy Day book, will there be any problem in reading the file?

Not a problem at all. That is where most people read their e-books from.

Do you offer any technical support if someone has trouble downloading a file or purchasing a book?

Absolutely! We respond to every e-mail.

What does the membership option mean on your site?  Do people need to sign up as a member in order to purchase Lazy Day books?

Being a member just makes it easy for you to come back and order more books. You do not have to be a member to buy a book. But we require it for you to take advantage of coupons and discounts.

Thanks for having me today! Great questions. If anyone is interested in submitting to us, send a synopsis and your manuscript to submissions@lazydaypub.com

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46 thoughts on “Monday Morning Fika: Staci Taylor from Lazy Day on Publishing Spanking Fiction

  1. Celeste Jones says:

    Staci—congratulations on taking the plunge w/your own publishing company and in expanding into spanking and DD books.

    My husband and I both entrepreneurs and we both were raised in families where our fathers had their own businesses. I’m curious, if you care to share, if you or your partner come from a family of entrepreneurs?

    Like

  2. Sue Lyndon says:

    Good morning, Staci, Ana, and everyone else!

    Loved this interview! I think it’s great that LazyDay is willing to take risks with different and new genres:) I’m sure you’ll have years and years of continued success with your company, Staci. Oh yeah, and I’m so excited to have a book coming out soon with LazyDay:)

    Like

  3. Bad Penny says:

    ( Sorry i didn’t play right, whoops. I deserve a spanking, but that is besides the point heh ) Good morning Staci, wow… that is so awesome 4 books a month, that is a huge accomplishment. So… I have a question… How important is the uniqueness of a writing voice in publishing a story?

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  4. Staci Taylor says:

    Bad Penny-
    We hope you do submit to us. Always looking for someone who appreciates this genre…as unique and varied as it is.
    The writing voice is key to a good book. It’s what pulls a reader in.

    Like

    • Ana says:

      Alta, it’s great to have you visit! Your rave reviews encouraged me to submit to LD, and I am thrilled that I did. Thank you for your wonderful support!

      Staci, I wonder whether you’d be interested in a short story collection of spanking fiction (maybe using a common theme), either by one author or more than one author. Have you done any yet?

      Like

  5. Bad Penny says:

    Thank you Staci…. I’m certainly planning to once I get my anthology together. And hopefully by March my novel will be ready to submit as well. I’m quite excited about it. One more question if possible… Do you publish naughty/BDSM relationship poetry? it’s really hard finding a company that does. 😦

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  6. Rae Spencer says:

    Great interview Ana. LazyDay is great to work with, and I’m forever grateful they took a chance on me. For those thinking about submitting, take the chance… you’ll never know unless you try. 🙂

    Like

  7. Cara Bristol says:

    Enjoyed hearing the backstory of Lazy Day Publishing. I first became aware of Lazy Day through authors Alta Hensley and George Pappas. I did note that Lazy Day seemed to have a varied mix of genres. Question: Staci, what haven’t you published that you’d like to?

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  8. Staci Taylor says:

    We have done anthologies from multiple authors before, but never just spanking. Indulgence: Tales of the Cirque Romani is a collection of bdsm paranormal erotica we did. That’s about as close to it.
    But we are always open to collaborations, anthologies etc. We would love to see short stories put together as one.

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  9. Staci Taylor says:

    Bad Penny –
    That’s great news about your submission! I will personally be looking for it. As for poetry…that’s a tough one. We haven’t taken any poetry as of yet. Not really sure if we will.

    Like

    • Ana says:

      I’m thankful that Alta paved the way so that those of us coming after her can have an easier time writing and publishing spanking stories, especially DD fiction.

      Like

  10. Staci Taylor says:

    The FAMOUS Cara Bristol!
    Thanks for your comment. OHHHH Cara…we would love to have you join our spanking author team. 😉
    As for your question. We haven’t published a historical romance. We would love to, but haven’t found the right one yet.

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  11. Ana says:

    Staci, I have a question! I know I got to ask a lot of them already, but I have another one. 🙂 Do you have difficulty working with books in so many genres? I’d guess that editing and shaping books is very different for a thriller, for example, than a sweet DD romance. Do you have editors specific to each genre?

    Oh, and thank you once again for coming to Fika today!

    Like

  12. Staci Taylor says:

    We have editors that are responsible for certain genres. For example, we have a gentlemen who we send our non romance/erotica to. He’s great at everything, but really doesn’t like to do romance.
    We also have two editors currently, that we send our spanking stories to. It takes a very open minded editor to understand, and we want to make sure the story doesn’t get changed in the editing process.
    Our editors that are in charge of spanking/DD/bdsm are required by us to do a lot of research before we will have them edit a book in that genre. We don’t want comments coming back that say “abuse” or something along that nature. They have to truly grasp the lifestyle.

    Like

  13. Bad Penny says:

    If this posts twice I’m sorry.. I thought I hit send, but my comment isn’t popping up 😦 That’s awesome news Staci for those of us that live the lifestyle, as well as write it.

    Main stream publishers would take our books, and shred them to pieces to make the stories fit for them. What you guys are doing for the DD/BDSM genre is amazeballs. Making sure our genre is heard, and represented in the best way possible. Rock on!

    Like

  14. Celeste Jones says:

    Another question (and thanks for the invite to submit. You never know, I might give LD a shot). How much, if at all, do you consider an author’s platform/online presence in making the decision to accept their submission?

    Like

  15. kiwigirliegirl says:

    great interview 🙂
    I love reading and I think ebooks are the way to go – i dont have a kindle or anything like it yet but who knows, if im a good girl santa may be kind to me this year 😀
    hugs kiwi xxx

    Like

    • Ana says:

      Kiwi, you can download a free Kindle app for your smartphone, computer, ipad, etc. That means you can read any ebook for free! Well, except for buying the book itself, but the reader is free.

      Like

  16. Staci Taylor says:

    Celeste,
    We do our research on an author (if there is anything to research) before accepting their submission. We like an author to have a strong social media presence, but it’s not required BEFORE the acceptance of the manuscript. We have authors who are masters at the social media, and others that need their hand held during. We don’t mind holding anyone’s hand.
    We do find that authors who have a good grasp of social media do much better in sales. So we strongly encourage it.

    Like

  17. jadecary says:

    Excellent seeing Staci here at Fika! I read a lot in the spanking fiction genre, and having written my own, and been edited and published by LazyDay, I cannot think of a better place to be. Unlike many publishers who accept your story, then toss it out to the public with little editing or scrutiny, LD really works with you in the editing process. I send my stuff to them pretty clean, but they always find something, and I’m not talking typos. They get into the story and question scenes that lack true motivation or go against the characters prior actions. It’s a wonderful, collaborative effort, and I cannot imagine going anywhere else. I thank Staci and LD for taking a chance on a first time DD author like myself, and I hope to have many more years of collaboration with them. I cannot recommend them highly enough.

    An anothology would be awesome!

    Love ya, Stac!

    Like

    • Ana says:

      I can’t wait to get started on my own editing process. To me, that is probably the biggest perks of going with Lazy Day. I don’t want to publish the best book I can write…I want to publish the best book I can write in collaboration with professionals who can help me make it even better.

      You’re on for an anthology, dear!

      Like

  18. Sophie Sansregret says:

    What a good read! I’ve been seeing Lazy Day cross my desk more often. Looking forward to reading more (and maybe submitting some day)… in the meantime, lovely interview and great information.

    ps YAY epub. I write reviews and getting a Kindle-only book just kills my day. If it cannot be paper, please please please epub. Thank you.

    Like

    • Ana says:

      For me it was the other way around. Kindle I can read in my computer app, but for reading my Lazy Day book I had to download Calibre in order to read the epub file. I’m still not entirely sure how to upload/transfer my converted files to my Kindle.

      Glad that you enjoyed the interview! It was neat to do, and it makes me look forward to my book releases even more. Thank you for visiting. 🙂

      Like

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